A Real Estate Firm Less Ordinary

Tradewinds Realty is celebrating another important milestone in international marketing. The Nova Scotia real estate experts have just notched up several pieces of valuable editorial space in key European newspapers and magazines since the turn of the year.

“Achieving this sort of profile is incredibly important to our sellers,” says Tim Harris, broker/owner. “It clearly shows that we are attracting more overseas buyers through the international press than any of our competitors and are achieving an unprecedented level of market exposure for our clients.

“This forms an important part of our effort to gain a significant awareness throughout the UK and Europe. Overseas buyers, especially from the UK have become an important ingredient in our local real estate market over the last few years. These buyers provide us with a rich seem of market opportunity.”

To achieve this consistently high level of media penetration means that Tradewinds Realty agents, Chester based press department and the firms’ highly experienced marketing team located in London work exceptionally closely together.

Nick Churton who heads the UK marketing team comments, “All these elements have to link perfectly. Tradewinds Realty agents have all been trained in international marketing through the company’s training schemes, and the two press offices on both sides of the Atlantic work superbly well together to ensure that the international press feature as many homes being offered through Tradewinds Realty as possible.

“I can’t think of one other Canadian real estate firm that is achieving the level of editorial exposure in the European press as Tradewinds Realty at the moment. It is this extra marketing ingredient that sets the firm apart from others. It is the effort, creativity, experience and results that sets a truly great real estate firm from an ordinary one – and nothing about Tradewinds Realty is ever ordinary.”